A few additional tips specific to the sale of sandwiches
Propose a menu
If a customers asks you for a sandwich alone, always offer a dessert and an accompanying drink, or introduce the different menus you have set up.
If a customer just asks for a sandwich, systematically ask him if he would like a drink and dessert to go with it, or offer one of your meal deals.The classic meal deal is the "Sandwich + dessert (cake or pastry) + drink" at an attractive price, but you can also offer:
- A student deal, with €1 off for example
- A kids' deal, with a mini sandwich + drink (50cl water bottle or fruit juice) + 1 dessert
- An "introductory" deal, to promote new products
- A premium deal, with your most elaborate sandwiches
Don't forget to put up POS material presenting your various meal deals (blackboards, displays, etc.).
How to highlight your sandwiches
In the display, arrange a first layer of sandwiches side by side and then arrange a second layer with sandwiches lined perpendicularly on top. However, make a maximum of two layers to avoid squashing the sandwiches underneath